How to Make Credible Claims About Your Climate Action: The Steps

In today's environmentally conscious business world, companies are increasingly focused on reducing their environmental footprint and making credible public claims about their climate impact. The challenge lies in ensuring these claims are accurate and trustworthy, which is crucial for building stakeholder confidence and establishing a company as a climate leader in its industry.

This comprehensive guide outlines how companies committed to environmental stewardship can navigate the complexities of climate action and make high-integrity claims about their carbon credit investments and climate initiatives. The process involves several crucial steps, each contributing to a company's overall climate strategy and public credibility.


Step 1: Calculate Your Footprint

Start with a thorough assessment of a company’s greenhouse gas emissions utilizing frameworks such as the GHG Protocol and ISO 14064 which provide a robust basis for measuring and managing these emissions. These guidelines help companies understand their environmental impact and identify key areas for decarbonization.

Step 2: Regularly Report on Emissions

Transparency in reporting emissions is key to stakeholder trust. As climate reporting and disclosures become mandatory, tools and frameworks like CDP, TCFD, TNFD, and CSRD are vital in providing structured and credible reporting mechanisms. Proactively utilizing these tools for reporting and disclosures will ensure accountability and transparency in a company's environmental performance.

Step 3: Set Ambitious Targets

Setting science-based, ambitious climate targets is essential. Initiatives like the Science-Based Targets Initiative (SBTi) and The Climate Pledge guide companies in aligning their targets with global efforts like the Paris Agreement. These targets act as a north star, guiding a company’s decarbonization efforts.

Step 4: Build a Mitigation Strategy

A solid mitigation strategy addresses all scopes of emissions (Scope 1, 2, and 3). Resources like the Exponential Roadmap and industry-specific frameworks provide guidance on decarbonization, while principles like the Oxford Principles for Net Zero Aligned Carbon Offsetting guide the use of carbon credits in addressing residual emissions.

Step 5: Make Data-Backed Public Claims

Making public claims about climate action requires a careful balance to avoid accusations of greenwashing. Initiatives like VCMI and standards like BSI’s PAS 2060 provide guidelines to ensure claims are transparent, data-backed, and not misleading.

Step 6: Take Collective Action

Global climate goals require collective efforts. Joining initiatives like BASCS, the LEAF Coalition, or Frontier allows companies to collaborate and scale climate solutions, emphasizing the importance of shared responsibility in the fight against climate change.


The Role of Clear Rating

In the context of these steps, the role of quality carbon credit ratings becomes critical. A trusted source like Clear Rating offers rigorous, thorough, and quality assessments of carbon credits. Such ratings are essential for companies to ensure their investments in carbon credits are credible and contribute meaningfully to their overall climate strategy. Clear Rating's expertise in evaluating the effectiveness and integrity of carbon credits empowers companies to make informed decisions, align their climate actions with global standards, and confidently communicate their environmental achievements.

By adopting these steps and relying on reputable sources like Clear Rating for carbon credit assessments, companies can effectively navigate the complexities of climate action. This approach not only enhances their credibility but also contributes significantly to the collective effort to mitigate climate change.